Surely you will have an idea that there are ways to keep your presence active on social networks, however it is not enough to publish every day or take care of the content you upload, it also has a lot to do with the time it is done. Let’s remember that even the schedule depends a lot on whether we have enough reactions or reach our community, so I will let you know what are the best times to publish content on your social networks.
Before publishing your content on the networks you have to know that your public is not all the time on the different platforms, each social network has different traffic as well as their activity schedules, you have to publish strategically where we have the most traffic to have more scope, let us remember that analyzing activity schedules is part of the marketing that will allow us to be more visible to people.
What is the best time?
The big question here is, what are the best times to post on each social network? I invite you to read the following infographic to know the answer:
The best time to post on Facebook
Best days: Monday, Wednesday, and Friday between 10 and 11 a.m. Best time: Wednesday between 11 a.m. and 2 p.m. Worst time: Weekends and weekdays after 5 p.m.
Tip: Go to Page Insights and then to Posts on your Facebook Page to find out the days, times and posts that have had the most interactions to analyze your followers and find out when they are usually most active.
The best time to post on Twitter
Best days: Wednesday and Friday, between 7 and 9 am Best time: Wednesday and Friday, 9 am Worst time: weekends.
Note: Usually people check Twitter to be aware of the news, usually the best time is in the morning to be able to be aware at the beginning of the day.
Tip: Check your statistics to also know the interaction time on your Twitter individually.
The best time to post on Instagram
Best days: Monday, Tuesday, and Friday, 11 am to 2 pm Best times: Wednesday, 11 am; Friday, between 10 and 11 am The worst time: Sunday.
Note: Use few hashtags and those that clearly communicate your brand.
Tip: Know your Instagram statistics to know the interaction of your followers.
Schedules are not an exact science, and followers vary a lot by content, try to focus by analyzing your followers in your analytics to find a good schedule. Plan your posts in advance Use little text, the less text is more accurate. that are at the moment to help you reach more people. Take care of the quality of your images or information. Post attractive videos. Follow pages that share content similar to yours and analyze them. Be constant.
In short, if you want to be successful in social networks, first, you must assess the content you want to publish, where to publish it and what days and times are the most convenient to do it, especially analyze your competition to see what you are doing well and wrong, by following these simple steps you will see that you will soon notice big changes in your posts and page.